AI RECIPE & IMAGE GENERATOR
CIC
AI RECIPE & IMAGE GENERATOR
With CIC, we allow users to generate entire new recipes with AI. Brands and creators can instantly explore new culinary concepts without costly photoshoots, test kitchens, or long R&D cycles. CIC makes it easy to stay ahead of food trends, experiment with ingredients, and create high-quality content at a fraction of the time, cost, and resources traditionally required.
How might we leverage AI to transform recipe creation into a faster, more scalable, and more cost-efficient process for brands and creators?
A powerful AI-driven content tool adopted across multiple markets. Initially built to generate recipes, it quickly evolved into a versatile content engine — now also used for blog articles and editorial content. Within months of launch, 2 countries were actively using it with 5+ more in the pipeline, pending legal clearance for AI-generated content.
1 Designer
Image Generation
Workflow Design
Market Research
2024
JUMP TO
Process
My Role & Solution
As the sole designer on this project, I owned the full process — from market research and opportunity definition through to workflow design and delivery.
I conducted market research to understand existing solutions, emerging tools, and industry best practices, helping identify where AI could deliver the most value and differentiation.
Based on these insights, I designed a structured prompting system that first generates high-quality Midjourney prompts directly in ChatGPT, ensuring consistent, modern visuals — with clear instructions on image style, camera setup, lighting, composition and delivery.
Before / After
Traditional Process - weeks, thousands of euros
CIC Process - minutes, fraction of the cost
Product
